2018 is the year of the transformation of Hemony and the first year of the establishment of the Marketing Department. As per market operation, different from the single promotion mode of other pharmaceutical enterprises, Hemony adjusted the company framework and established the marketing department to form golden triangle situation to promote the market development. Innovative marketing + market mode can comply with the development of the industry, the trend of the times, and create a brilliant future.
In the complicated medical market, to make more good medicines benefit more patients, we need to enhance the company team, complete academic support and cultivate KOL concepts. The statistics shows that in the first quarter of 2019, the Marketing Department totally applied for 268 meetings. By the review of meetings held, make excellent factors constantly reappear, stimulate innovation and make factors to be improved nearly perfect.
Excellent Meetings Are Worthy of Learning and Sharing
01/Trazodone Hydrochloride Tablets Round Table Meeting Zhengzhou Station
Meeting time: March 13
Meeting masters: Meng Yan, Director of Hunan Province People's Hospital, Professor Lyu Luxian, Director of Psychiatric Professional Committee of Henan Province Medical Association, etc.
Professor Meng Yan expresses that 80% of outpatient patients with depression and anxiety have insomnia symptoms. He accepts the mechanism of action (four functions) of Trazodone Hydrochloride Tablets, and the sleep structure and sex improvement functions. Compared with mirtazapine, mirtazapine will not increase the weight of patients, so it's more cost-effective.
Director Song Xueqin commented that a small dosage of Trazodone Hydrochloride Tablets can properly improve the sleep effect. It takes 1-2 weeks in the early stage of treatment and it can be used with benzodiazepines. 2 weeks later, benzodiazepines can be stopped.
02/[Psychological and Physical Treatment, Masters' Dialogue] Chongqing Regional Meeting
Meeting time: March 19
Meeting masters: professer Meng Huaqing, a state-level famous expert, Professor Luo Ling and Professor Zhou Xinyu of the First Affiliated Hospital of Chongqing Medical University, etc.
Professor Luo Ling mentioned in the class that 70% of patients in the Gastroenterology Department have symptoms of anxiety and insomnia. Trazodone Hydrochloride Tablets have more obvious advantages in term of safety, patient tolerance and cost performance than other drugs.
Professor Zhou Xinyu is the author of Trazodone expert consensus and trizodone sleep mate analysis. He emphasized on the meeting that Trazodone Hydrochloride Tablets is the first choice of insomnia or anxiety and depression with insomnia.
03/“Golden Amour in Battles” Fourth Session Trazodone Hydrochloride Tablets Internal Training
Meeting time: March 21
Meeting masters: Zeng Yan from Psychology Department of the Second Affiliated Hospital of Chongqing Medical University
Highlights of meeting:
The topic "children-give me your hand" is carried out with the high incidence of mental illness among teenagers, wherein, the clinical using safety of Trazodone Hydrochloride Tablets is highly recognized.
Clinical experts introduced clinical product use and disease knowledge to make colleagues have a clearer understanding of the indications, clinical feedback and needs on the basic information of the product, so that they can work in a more professional and academic image.
04/Two Gods' Dialog, Trazodone Hydrochloride Tablets Seminar Xi'an Station
Meeting time: March 26
Meeting masters: Professor Chen Yunchun, Director of Psychiatry Department of the First Affiliated Hospital of Xi'an Jiaotong University, Vice Director Professor Chen Ce, Professor Liu Yong Hong, Vice Director of Neurology Department of Xijing Hospital, etc.
Director Li of Sleep Psychosomatology of Xi'an Metal Health Center regards that patients with increased tolerance to BZD shall be paid attention to and trazodone can be used to quit addiction.
Director Zhao of the First Affiliated Hospital of Xi'an Jiaotong University regards that trazodone does not affect cognitive function and not inhibit breathing, so it is relatively safe for elderly patients.
Liu Yonghong, Director of Neurology Department of Xijing Hospital regards that the biggest advantage of trazodone is to increase slow wave sleep, and it's the best to use with N-BZD, which can induce sleep and increase deep sleep.
Director Zhang of Psychiatry Department of the Second Affiliated Hospital of Xi'an Jiaotong University expresses that there are three conditions for drug addiction: 1. taking the drug will generate psychological pleasure; 2. harmful use; 3. rebound or deterioration after stopping. Trazodone does not meet the above conditions and is not an addiction.
There are many wonderful meetings and more splendid is brewing. To share excellent meetings, spread KOL opinions to the whole country, make Hemony products serve more patients and make unremitting endeavor to your health, I have much to do.